2. Shot Two
3. Shot Three
4. Shot Four
As seen in De Montfort University’s #SBPS23, I recreated Nike early 2023 lookbook shoot with a friend of mine, the shoot mostly aims to replicate the mid air shots seen in the photos with a focus of streetwear fashion, the activeness that naturally comes with streetwear as well as the key Nike footwear.
2. F.F. Mockup
3. Big Mac
4. Lunch
As seen in De Montfort University’s Open Day, I recreated McDonald’s adverts for my photography and video module last year. The aim of the self-directed shoot was to recreate a popular pre-existing food campaign. I aimed to stay true to the tone of the original ads as well as twist various campaigns into one.